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| Exchange: |
N/A |
| Security
Type: |
Common |
| Shares
Out: |
29,586,000 |
| Market
Cap: |
N/A |
| Last
Volume: |
0 |
Avg
Vol: |
0 |
| 52
Week Range: |
$0 - $0 |
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| Level
I Sector: |
N/A |
| Level
II Sector: |
N/A |
| Level
III Sector: |
N/A |
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Member Indexes:
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Rankings:
|
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| Insider 3 Months : - |
| Insider 6 Months : - |
| Insider 3/6 Months : - |
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| Guru Rank Number : - |
| Guru Rank Value : - |
| Guru Occurances : - |
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Company Profile Better Choice is a holding company. Through its subsidiaries, Co. is an animal health and wellness company. Co. has a portfolio of animal health and wellness products for dogs and cats sold under the Halo, TruDog, TruGold, Rawgo! and Orapup brand names across various forms and classes, including foods, treats, toppers, dental products, chews, tinctures, grooming products and supplements. Co.'s products consist of raw-diet dog food and treats, naturally formulated kibble and canned dog and cat food, hemp-based cannabidiol soft chews and flavor-infused tinctures, oral care products, supplements and grooming aids.
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D/I:
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D
is for direct shares.
I is
for indirect shares.
D/I
refers to the Direct or Indirect
shares traded vs. held. |
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Forms:
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A
Form 4 is a form filed
by an insider to indicate a change
in ownership.
A Form
3 is a form filed by
an insider to indicate an
initial ownership of a security. |
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3m +/-:
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This
represents the company's 3 month
price change. The initial price
is based on the closing price
of the stock on the day the transaction
took place. Purchases & sales
are viewed as long & short
positions respectively.
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Actions:
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| B |
Buy |
| S |
Sell |
| OE |
Option
Exercised |
| A |
Acquired |
| D |
Disposed |
| AB |
Automatic
Buy |
| AS |
Automatic
Sell |
| IO |
Initial
Ownership |
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Download:
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Download only Transactions
Forms. (Default)
Download
only Summary Infomation.
Download
both Transactions and Summary Data
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Summary (Direct Transactions Only)  |
3 Months |
6 Months |
12 Months |
24 Months |
| Total Shares Bought |
0 |
0 |
40,000 |
67,500 |
| Total Buy Value |
$0 |
$0 |
$5,156 |
$51,136 |
| Total People Bought |
0 |
0 |
1 |
3 |
| Total Buy Transactions |
0 |
0 |
2 |
7 |
| Total Shares Sold |
0 |
0 |
0 |
0 |
| Total Sell Value |
$0 |
$0 |
$0 |
$0 |
| Total People Sold |
0 |
0 |
0 |
0 |
| Total Sell Transactions |
0 |
0 |
0 |
0 |
| End Date |
2024-03-17 |
2023-12-15 |
2023-06-16 |
2022-06-16 |
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| Filer's Name |
Relation Title |
Off-Dir-10% |
Tran. Date |
Form |
Action |
Price |
Mkt Value |
D/I |
Shares |
Holdings |
Rank
|
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|
| 3m +/- |
|
|
Form |
  Young Michael |
Director |
– • – |
2021-11-24 |
4/A |
B |
$3.84 |
$38,440 |
D/D |
10,000 |
666,929 |
2.39 |
- |
|
| Young Michael |
Director |
– • – |
2021-11-24 |
4 |
B |
$3.84 |
$38,440 |
D/D |
10,000 |
690,762 |
2.39 |
- |
|
| Sauermann Robert |
EVP, Strategy |
– – – |
2021-11-23 |
4 |
B |
$3.95 |
$1,973 |
D/D |
500 |
9,300 |
2.36 |
- |
|
| Young Michael |
Director |
– • – |
2021-11-17 |
4 |
B |
$4.03 |
$79,584 |
I/I |
19,748 |
38,915 |
2.1 |
- |
|
| Conacher Lionel F. |
Director |
– • – |
2021-11-16 |
4 |
B |
$3.96 |
$39,600 |
D/D |
10,000 |
10,000 |
2.39 |
- |
|
| Sauermann Robert |
EVP, Strategy |
– – – |
2021-11-15 |
4 |
B |
$3.96 |
$3,168 |
D/D |
800 |
8,800 |
2.36 |
- |
|
| Lerner Scott |
CEO |
• – – |
2021-11-12 |
4 |
B |
$3.92 |
$78 |
I/I |
20 |
40 |
1.91 |
- |
|
| Lerner Scott |
CEO |
• – – |
2021-11-12 |
4 |
B |
$3.92 |
$5,998 |
D/D |
1,530 |
14,276 |
2.74 |
- |
|
| Young Donald |
EVP, Sales |
• – – |
2021-08-20 |
4/A |
B |
$3.55 |
$49,700 |
D/D |
14,000 |
48,601 |
2.74 |
- |
|
| Lerner Scott |
CEO |
• – – |
2021-08-20 |
4 |
B |
$3.50 |
$5,058 |
D/D |
1,445 |
12,746 |
2.74 |
- |
|
| Sauermann Robert |
EVP, Strategy |
– – – |
2021-08-20 |
4 |
B |
$3.52 |
$10,560 |
D/D |
3,000 |
8,000 |
2.44 |
- |
|
| Young Donald |
EVP, Sales |
• – – |
2021-08-20 |
4 |
B |
$3.55 |
$49,700 |
D/D |
14,000 |
49,934 |
2.74 |
- |
|
| Young Michael |
Director |
– • – |
2021-08-19 |
4 |
B |
$3.45 |
$33,924 |
D/D |
9,833 |
676,762 |
2.39 |
- |
|
| Cook Sharla A |
CFO |
• – – |
2021-08-19 |
4 |
B |
$3.45 |
$5,175 |
D/D |
1,500 |
4,834 |
2.74 |
- |
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| Word John M Iii |
Director |
– • • |
2021-08-17 |
4 |
B |
$3.36 |
$84,000 |
D/D |
25,000 |
3,207,614 |
3.92 |
- |
|
| Lerner Scott |
CEO |
• – – |
2021-08-16 |
4 |
B |
$3.83 |
$77 |
I/I |
20 |
20 |
1.91 |
- |
|
| Lerner Scott |
CEO |
• – – |
2021-08-16 |
4 |
B |
$3.95 |
$5,139 |
D/D |
1,301 |
11,301 |
2.74 |
- |
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| Lelong David Richard |
PresidentOfficer |
• • • |
2016-02-04 |
3 |
IO |
$0.00 |
$0 |
D/D |
0 |
40,531,600 |
|
- |
|
| Morrow Michael S |
Chairman and PresidentOfficer |
• • • |
2015-11-06 |
3 |
IO |
$0.00 |
$0 |
D/D |
0 |
14,500,000 |
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- |
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69 Records found
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Page 3 of 3 |
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