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| Name: |
MOGY JOEL R INVESTMENT COUNSEL INC |
| City: |
BEVERLY HILLS |
| State: |
CA |
| Zip: |
90212 |
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 |
Ticker |
Company Name |
Position
Rank |
New/Closed
Postion |
Last
Close |
Value |
Shares Held |
% of
Portfolio |
Value
Change |
Change In
Shares Held |
% of Company |
Industry |
|
NVDA |
NVIDIA Corporation |
1 |
- |
$949.50 |
$129,482,000 |
143,302 |
8.8% |
66,923,000 |
16,977 |
0.006 |
Semiconductor - Speci... |
|
|
MSFT |
Microsoft Corp |
2 |
- |
$430.52 |
$124,438,000 |
295,775 |
8.46% |
10,103,000 |
-8,276 |
0.004 |
Application Software |
|
|
AAPL |
Apple Inc |
3 |
- |
$190.90 |
$109,385,000 |
637,888 |
7.44% |
-16,444,000 |
-15,669 |
0.004 |
Personal Computers |
|
|
COST |
Costco Wholesale Corp |
4 |
- |
$801.86 |
$73,999,000 |
101,005 |
5.03% |
6,172,000 |
-1,751 |
0.023 |
Discount, Variety Stores |
|
|
AMZN |
Amazon.com Inc |
5 |
- |
$183.13 |
$61,302,000 |
339,849 |
4.17% |
9,284,000 |
-2,510 |
0.003 |
Internet Software & S... |
|
|
CRM |
Salesforce.com Inc |
6 |
- |
$283.82 |
$58,061,000 |
192,777 |
3.95% |
6,803,000 |
-2,018 |
0.021 |
Internet Software & S... |
|
|
BRK.B |
Berkshire Hathaway B |
7 |
- |
$413.99 |
$57,570,000 |
136,901 |
3.91% |
8,113,000 |
-1,766 |
0.01 |
Property & Casualty I... |
|
|
GOOG |
Alphabet Inc |
8 |
- |
$178.00 |
$53,790,000 |
353,277 |
3.66% |
3,210,000 |
-5,623 |
0.006 |
Search Engines & Info... |
|
|
V |
Visa Inc |
9 |
- |
$275.58 |
$51,453,000 |
184,368 |
3.5% |
3,146,000 |
-1,180 |
0.011 |
Business Services |
|
|
INTU |
Intuit Inc |
10 |
- |
$670.27 |
$46,077,000 |
70,888 |
3.13% |
1,160,000 |
-976 |
0.027 |
Application Software |
|
|
GOOGL |
Alphabet Inc |
11 |
- |
$176.38 |
$45,854,000 |
303,807 |
3.12% |
3,269,000 |
-1,045 |
0.005 |
Search Engines & Info... |
|
|
FB |
Meta Platforms Inc |
12 |
- |
$467.78 |
$45,825,000 |
94,371 |
3.11% |
12,021,000 |
-1,132 |
0.004 |
Internet Service Prov... |
|
|
PANW |
Palo Alto Networks Inc |
13 |
- |
$308.58 |
$41,697,000 |
146,754 |
2.83% |
-1,143,000 |
1,474 |
0.049 |
Networking & Communic... |
|
|
HD |
Home Depot Inc |
14 |
- |
$330.59 |
$41,276,000 |
107,602 |
2.81% |
2,922,000 |
-3,072 |
0.01 |
Home Improvement Stores |
|
|
IDXX |
Idexx Laboratories Inc |
15 |
- |
$517.94 |
$39,991,000 |
74,067 |
2.72% |
882,000 |
3,607 |
0.087 |
Diagnostic Substances |
|
|
ACN |
Accenture Plc |
16 |
- |
$307.11 |
$33,657,000 |
97,102 |
2.29% |
-44,000 |
1,064 |
0.015 |
Management Services |
|
|
SYK |
Stryker Corp |
17 |
- |
$335.42 |
$33,133,000 |
92,583 |
2.25% |
5,417,000 |
30 |
0.025 |
Medical Instruments &... |
|
|
ADBE |
Adobe Systems Inc |
18 |
- |
$483.93 |
$30,692,000 |
60,824 |
2.09% |
-3,348,000 |
3,768 |
0.013 |
Application Software |
|
|
SBUX |
Starbucks Corp |
19 |
- |
$80.72 |
$29,024,000 |
317,580 |
1.97% |
-3,464,000 |
-20,800 |
0.027 |
Specialty Eateries |
|
|
ISRG |
Intuitive Surgical Inc |
20 |
- |
$372.63 |
$26,363,000 |
66,058 |
1.79% |
4,062,000 |
-45 |
0.019 |
Medical Appliances & ... |
|
|
PEP |
Pepsico Inc |
21 |
- |
$182.09 |
$24,657,000 |
140,887 |
1.68% |
1,549,000 |
4,828 |
0.01 |
Beverage Soft Drinks... |
|
|
LLY |
Eli Lilly & Co |
22 |
- |
$802.91 |
$24,107,000 |
30,987 |
1.64% |
8,265,000 |
3,810 |
0.003 |
Drug Manufacturers - ... |
|
|
NVO |
Novo Nordisk A/S (ADR) |
23 |
- |
$134.03 |
$22,784,000 |
177,443 |
1.55% |
6,782,000 |
22,759 |
0.01 |
Drug Manufacturers - ... |
|
|
PG |
Procter & Gamble Co |
24 |
- |
$167.81 |
$21,162,000 |
130,431 |
1.44% |
2,012,000 |
-250 |
0.005 |
Cleaning Products |
|
|
MA |
MasterCard Inc A |
25 |
- |
$456.52 |
$18,429,000 |
38,269 |
1.25% |
2,302,000 |
457 |
0.004 |
Business Services |
|
|
ORCL |
Oracle Corp |
26 |
- |
$124.60 |
$18,014,000 |
143,411 |
1.22% |
1,234,000 |
-15,750 |
0.005 |
Application Software |
|
|
UNP |
Union Pacific Corp |
27 |
- |
$234.71 |
$14,240,000 |
57,903 |
0.97% |
20,000 |
10 |
0.009 |
Railroads |
|
|
TMO |
Thermo Fisher Scientific |
28 |
- |
$590.80 |
$14,181,000 |
24,399 |
0.96% |
1,962,000 |
1,378 |
0.006 |
Medical Laboratories ... |
|
|
NFLX |
Netflix Inc |
29 |
- |
$640.47 |
$13,164,000 |
21,676 |
0.89% |
3,013,000 |
827 |
0.005 |
Music & Video Stores |
|
|
BLK |
BlackRock Inc A |
30 |
- |
$799.61 |
$12,283,000 |
14,733 |
0.83% |
530,000 |
255 |
0.009 |
Investment Brokerage ... |
|
|
PLD |
ProLogis Inc |
31 |
- |
$109.22 |
$9,807,000 |
75,311 |
0.67% |
-241,000 |
-70 |
0.008 |
REIT - Industrial |
|
|
ABBV |
Abbvie Inc. |
32 |
- |
$159.61 |
$9,535,000 |
52,361 |
0.65% |
1,390,000 |
-200 |
0.003 |
Drug Manufacturers - ... |
|
|
EQIX |
Equinix Inc |
33 |
- |
$781.46 |
$9,201,000 |
11,148 |
0.63% |
-67,000 |
-359 |
0.01 |
Telecom Services - Do... |
|
|
MSCI |
Msci Inc |
34 |
- |
$503.83 |
$9,129,000 |
16,289 |
0.62% |
2,566,000 |
4,687 |
0.02 |
Business Services |
|
|
AZO |
Autozone Inc |
35 |
- |
$2,772.64 |
$8,456,000 |
2,683 |
0.57% |
3,365,000 |
714 |
0.012 |
Auto Parts Stores |
|
|
CSCO |
Cisco Systems Inc |
36 |
- |
$47.43 |
$7,951,000 |
159,302 |
0.54% |
-830,000 |
-14,504 |
0.004 |
Networking & Communic... |
|
|
ORLY |
O Reilly Automotive Inc |
37 |
- |
$991.44 |
$7,929,000 |
7,024 |
0.54% |
3,028,000 |
1,865 |
0.01 |
Auto Parts Stores |
|
|
JNJ |
Johnson & Johnson |
38 |
- |
$153.50 |
$6,718,000 |
42,470 |
0.46% |
-3,053,000 |
-19,866 |
0.002 |
Drug Manufacturers - ... |
|
|
ABT |
Abbott Laboratories |
39 |
- |
$104.82 |
$6,280,000 |
55,251 |
0.43% |
-99,000 |
-2,700 |
0.003 |
Drug Manufacturers - ... |
|
|
BRK.A |
Berkshire Hathaway Inc |
40 |
- |
$625,100.00 |
$5,710,000 |
9 |
0.39% |
826,000 |
0 |
0 |
Property & Casualty I... |
|
|
BKNG |
Booking Holdings Inc |
41 |
- |
$3,825.10 |
$5,079,000 |
1,400 |
0.35% |
1,450,000 |
377 |
0.003 |
Internet Software & S... |
|
|
MRK |
Merck & Co Inc |
42 |
- |
$131.20 |
$4,014,000 |
30,423 |
0.27% |
719,000 |
200 |
0.001 |
Drug Manufacturers - ... |
|
|
WMT |
Wal-Mart Stores Inc |
43 |
- |
$60.24 |
$3,658,000 |
60,789 |
0.25% |
420,000 |
40,252 |
0.002 |
Discount, Variety Stores |
|
|
XOM |
Exxon Mobil Corp |
44 |
- |
$115.48 |
$3,504,000 |
30,143 |
0.24% |
490,000 |
0 |
0.001 |
Integrated Oil & Gas |
|
|
DIS |
Walt Disney Co |
45 |
- |
$103.02 |
$3,218,000 |
26,300 |
0.22% |
843,000 |
-3 |
0.001 |
Entertainment - Diver... |
|
|
NKE |
Nike Inc B |
46 |
- |
$92.50 |
$3,145,000 |
33,460 |
0.21% |
-10,503,000 |
-92,244 |
0.003 |
Textile - Apparel Foo... |
|
|
MDLZ |
Mondelez International Inc |
47 |
- |
$70.22 |
$3,024,000 |
43,196 |
0.21% |
-105,000 |
0 |
0.003 |
Food - Major Diversified |
|
|
IVV |
iShares Core S&P 500 Etf |
48 |
- |
$532.53 |
$2,799,000 |
5,323 |
0.19% |
395,000 |
289 |
0 |
Closed - End Fund - E... |
|
|
NEE |
NextEra Energy |
49 |
- |
$76.32 |
$2,653,000 |
41,510 |
0.18% |
-2,390,000 |
-41,510 |
0.002 |
Electric Utilities |
|
|
MCD |
McDonalds Corp |
50 |
- |
$265.77 |
$2,067,000 |
7,333 |
0.14% |
-107,000 |
0 |
0.001 |
Restaurants |
|
|
AMGN |
Amgen Inc |
51 |
- |
$309.41 |
$1,973,000 |
6,941 |
0.13% |
-26,000 |
0 |
0.001 |
Biotechnology |
|
|
SPY |
Standard & Poors Depository... |
52 |
- |
$529.83 |
$1,936,000 |
3,702 |
0.13% |
791,000 |
1,292 |
0 |
Closed - End Fund - E... |
|
|
TSLA |
Tesla Motors Inc |
53 |
- |
$177.81 |
$1,655,000 |
9,412 |
0.11% |
-632,000 |
210 |
0 |
Auto Manufacturers |
|
|
WSM |
Williams Sonoma Inc |
54 |
- |
$279.93 |
$1,619,000 |
5,100 |
0.11% |
590,000 |
0 |
0.007 |
Home Furnishing Stores |
|
|
BIIB |
Biogen Idec Inc |
55 |
- |
$225.21 |
$1,522,000 |
7,060 |
0.1% |
-279,000 |
100 |
0.005 |
Biotechnology |
|
|
VTI |
Vanguard Total Stock Market... |
56 |
- |
$262.22 |
$1,481,000 |
5,697 |
0.1% |
130,000 |
0 |
0.001 |
Closed - End Fund - E... |
|
|
TROW |
T Rowe Price Group Inc |
57 |
- |
$117.68 |
$1,426,000 |
11,700 |
0.1% |
158,000 |
-75 |
0.005 |
Asset Management |
|
|
YUM |
YUM! Brands Inc |
58 |
- |
$134.34 |
$1,342,000 |
9,680 |
0.09% |
77,000 |
0 |
0.003 |
Restaurants |
|
|
VUG |
Vanguard Growth VIPERS |
59 |
- |
$353.04 |
$1,301,000 |
3,780 |
0.09% |
126,000 |
0 |
0.001 |
Closed - End Fund - E... |
|
|
INTC |
Intel Corp |
60 |
- |
$31.42 |
$1,292,000 |
29,258 |
0.09% |
-502,000 |
-6,450 |
0.001 |
Semiconductor- Broad... |
|
|
WEC |
WEC Energy Group Inc |
61 |
- |
$82.31 |
$1,290,000 |
15,708 |
0.09% |
-32,000 |
0 |
0.005 |
Multi Utilities |
|
|
IJH |
iShares S&P MidCap 400 Index |
62 |
- |
$59.77 |
$1,214,000 |
19,995 |
0.08% |
71,000 |
15,871 |
0.009 |
Closed - End Fund - E... |
|
|
CVX |
Chevron Corp |
63 |
- |
$157.57 |
$1,206,000 |
7,643 |
0.08% |
44,000 |
-150 |
0 |
Integrated Oil & Gas |
|
|
JPM |
JP Morgan Chase & Co |
64 |
- |
$198.31 |
$1,106,000 |
5,524 |
0.08% |
431,000 |
1,558 |
0 |
Domestic Money Center... |
|
|
PM |
Philip Morris International... |
65 |
- |
$101.07 |
$1,097,000 |
11,975 |
0.07% |
-30,000 |
0 |
0.001 |
Cigarettes & Other To... |
|
|
BMY |
Bristol-Myers Squibb Co |
66 |
- |
$42.34 |
$1,093,000 |
20,161 |
0.07% |
20,000 |
-749 |
0.001 |
Drug Manufacturers - ... |
|
|
VO |
Vanguard Mid Cap VIPERS |
67 |
- |
$247.98 |
$1,076,000 |
4,305 |
0.07% |
16,000 |
-250 |
0.002 |
Closed - End Fund - E... |
|
|
QQQ |
Invesco QQQ Trust Series I |
68 |
- |
$455.71 |
$1,067,000 |
2,403 |
0.07% |
393,000 |
758 |
0.001 |
Closed - End Fund - Debt |
|
|
KO |
Coca-Cola Co |
69 |
- |
$63.00 |
$1,030,000 |
16,830 |
0.07% |
38,000 |
0 |
0 |
Beverage Soft Drinks... |
|
|
BSV |
Vanguard Short-Term Bond |
70 |
- |
$76.35 |
$1,012,000 |
13,200 |
0.07% |
-59,000 |
-700 |
0.003 |
Closed - End Fund - E... |
|
|
VTV |
Vanguard Value VIPERS |
71 |
- |
$162.43 |
$866,000 |
5,316 |
0.06% |
116,000 |
301 |
0.001 |
Closed - End Fund - E... |
|
|
VYM |
Vanguard High Dividend Yiel... |
72 |
- |
$120.58 |
$865,000 |
7,150 |
0.06% |
67,000 |
0 |
0.002 |
Closed - End Fund - Debt |
|
|
SCHW |
Charles Schwab Corp |
73 |
- |
$75.27 |
$828,000 |
11,452 |
0.06% |
-63,000 |
-1,500 |
0.001 |
Investment Brokerage ... |
|
|
PFE |
Pfizer Inc |
74 |
- |
$29.60 |
$732,000 |
26,386 |
0.05% |
-863,000 |
-29,002 |
0 |
Drug Manufacturers - ... |
|
|
CSX |
CSX Corp |
75 |
- |
$34.01 |
$667,000 |
18,000 |
0.05% |
43,000 |
0 |
0.001 |
Railroads |
|
|
MO |
Altria Group Inc |
76 |
- |
$46.32 |
$565,000 |
12,950 |
0.04% |
10,000 |
-800 |
0.001 |
Cigarettes & Other To... |
|
|
SO |
Southern Co |
77 |
- |
$78.69 |
$512,000 |
7,131 |
0.03% |
12,000 |
0 |
0.001 |
Electric Utilities |
|
|
FDX |
Fedex Corp |
78 |
- |
$252.07 |
$493,000 |
1,700 |
0.03% |
63,000 |
0 |
0.001 |
AirDelivery & Freight... |
|
|
IBM |
International Business Mach... |
79 |
- |
$173.69 |
$458,000 |
2,400 |
0.03% |
65,000 |
0 |
0 |
Diversified Computer ... |
|
|
BIV |
Vanguard Intermediate-Term ... |
80 |
- |
$74.49 |
$445,000 |
5,900 |
0.03% |
-6,000 |
0 |
0.004 |
Closed - End Fund - Debt |
|
|
VOO |
Vanguard S&P 500 Etf |
82 |
- |
$487.06 |
$442,000 |
920 |
0.03% |
40,000 |
0 |
0 |
Closed - End Fund - E... |
|
|
SPG |
Simon Property Group Inc |
81 |
- |
$146.19 |
$442,000 |
2,825 |
0.03% |
39,000 |
0 |
0.001 |
REIT - Retail |
|
|
LMT |
Lockheed Martin Corp |
83 |
- |
$469.71 |
$441,000 |
969 |
0.03% |
-2,000 |
-9 |
0 |
Aerospace/Defense - M... |
|
|
CAT |
Caterpillar Inc |
84 |
- |
$355.94 |
$440,000 |
1,200 |
0.03% |
127,000 |
140 |
0.001 |
Farm & Construction M... |
|
|
T |
AT&T Corp |
85 |
- |
$17.50 |
$440,000 |
24,981 |
0.03% |
21,000 |
0 |
0 |
Long Distance Carriers |
|
|
VB |
Vanguard Small Cap VIPERS |
86 |
- |
$223.80 |
$406,000 |
1,775 |
0.03% |
219,000 |
900 |
0.001 |
Closed - End Fund - E... |
|
|
YUMC |
Yum China Holdings, Inc. |
87 |
- |
$37.14 |
$357,000 |
8,960 |
0.02% |
-23,000 |
0 |
0.002 |
N/A |
|
|
PPG |
PPG Industries Inc |
88 |
- |
$134.70 |
$333,000 |
2,300 |
0.02% |
-11,000 |
0 |
0.001 |
Conglomerates |
|
|
VZ |
Verizon Communications Inc |
89 |
- |
$39.79 |
$332,000 |
7,903 |
0.02% |
34,000 |
0 |
0 |
Telecom Services - Do... |
|
|
RSP |
Guggenheim ETF Trust - Gugg... |
90 |
New |
$167.19 |
$310,000 |
1,830 |
0.02% |
310,000 |
1,830 |
0.001 |
Closed - End Fund - E... |
|
|
HON |
Honeywell International Inc |
91 |
- |
$202.80 |
$290,000 |
1,413 |
0.02% |
80,000 |
413 |
0 |
Conglomerates |
|
|
XLK |
SPDR Technology Sector |
92 |
New |
$215.14 |
$273,000 |
1,309 |
0.02% |
273,000 |
1,309 |
0 |
Closed - End Fund - E... |
|
|
K |
Kellanova |
93 |
- |
$61.64 |
$269,000 |
4,700 |
0.02% |
6,000 |
0 |
0.001 |
Food - Major Diversified |
|
|
HSY |
Hershey Foods Corp |
94 |
- |
$205.57 |
$259,000 |
1,333 |
0.02% |
10,000 |
0 |
0.001 |
Confectioners |
|
|
MMM |
3M Co |
95 |
- |
$101.49 |
$244,000 |
2,303 |
0.02% |
-8,000 |
0 |
0 |
Conglomerates |
|
|
DFAC |
Dimensional U S Core Equity... |
96 |
- |
$31.96 |
$236,000 |
7,380 |
0.02% |
20,000 |
0 |
0.001 |
N/A |
|
|
MKC |
McCormick & Co Inc |
97 |
- |
$73.64 |
$227,000 |
2,950 |
0.02% |
25,000 |
0 |
0.001 |
Processed & Packaged ... |
|
|
CMCSA |
Comcast Corp |
98 |
- |
$38.89 |
$221,000 |
5,096 |
0.02% |
-2,000 |
0 |
0 |
CATV Systems |
|
|
SCHB |
Schwab Strategic Trust |
99 |
New |
$61.61 |
$205,000 |
3,361 |
0.01% |
205,000 |
3,361 |
0.002 |
Closed - End Fund - Debt |
|
|
COP |
ConocoPhillips |
100 |
New |
$118.19 |
$204,000 |
1,600 |
0.01% |
204,000 |
1,600 |
0 |
Integrated Oil & Gas |
|
