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  Name: MADISON INVESTMENT ADVISORS INC
  City: MADISON
  State: WI
  Zip: 53711
   
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Portfolio Summary View Filing
  Filing Report Date : 2014-03-31
  Total Value : $5,250,744,000
  Total Value Change : $89,894,000
  Securities Held Change : -5
   
All Securities Held : 231
  New Positions : 7
  Closed Positions : 12
  Increased Positions : 78
  Unchanged Positions : 38
  Decreased Positions : 108
 
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Holdings Found : 100     View All Holdings Currently Viewing:  ALL     Page 1 of 1
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Ticker Company Name Position
Rank
New/Closed
Postion
Last
Close
    Value Shares Held
% of
Portfolio
Value
Change
Change In
Shares Held
   % of Company    Industry
   (SPY)1 Year Chart         SPY Standard & Poors Depository... 1 - $197.80 $135,535,000 724,748 2.58% 59,144,000 311,130 0.096    Closed - End Fund - E...
   (MKL)1 Year Chart         MKL Markel Corp 2 - $648.70 $127,339,000 213,621 2.43% -2,330,000 -9,811 1.526    Property & Casualty I...
   (IEF)1 Year Chart         IEF iShares Lehman 7-10 Year Tr... 3 - $103.78 $122,366,000 1,202,849 2.33% 81,319,000 789,232 1.337    Closed - End Fund - E...
   (IJH)1 Year Chart         IJH iShares S&P MidCap 400 Index 4 - $140.02 $117,696,000 856,156 2.24% 52,285,000 367,322 0.095    Closed - End Fund - E...
   (AAP)1 Year Chart         AAP Advance Auto Parts Inc 5 - $124.49 $96,321,000 761,430 1.83% -11,506,000 -212,796 1.045    Auto Parts Stores
   (BAM)1 Year Chart         BAM Brookfield Asset Management... 6 - $44.63 $95,031,000 2,326,340 1.81% 12,921,000 211,740 0.374    Asset Management
   (DTV)1 Year Chart         DTV DIRECTV Group 7 - $52.56 $91,308,000 1,194,821 1.74% 9,827,000 14,963 0.182    Broadcasting - TV
   (ORCL)1 Year Chart         ORCL Oracle Corp 8 - $40.55 $84,027,000 2,053,945 1.6% -8,112,000 -354,300 0.041    Application Software
   (QCOM)1 Year Chart         QCOM QUALCOMM Inc 9 - $75.83 $81,891,000 1,038,439 1.56% 4,586,000 -2,711 0.062    Communication Equipment
   (MSFT)1 Year Chart         MSFT Microsoft Corp 10 - $43.97 $80,092,000 1,953,949 1.53% 18,163,000 298,543 0.024    Application Software
   (MCD)1 Year Chart         MCD McDonalds Corp 11 - $95.35 $78,302,000 798,759 1.49% 16,964,000 166,604 0.078    Restaurants
   (ACN)1 Year Chart         ACN Accenture Plc Class A Ordinary 12 - $80.65 $76,084,000 954,389 1.45% -2,080,000 3,725 0.148    Management Services
   (CPRT)1 Year Chart         CPRT Copart Inc 13 - $34.69 $75,086,000 2,063,370 1.43% -4,220,000 -100,503 1.63    Auto Dealerships
   (VEU)1 Year Chart         VEU Vanguard FTSE All-World ETF 14 - $52.63 $74,975,000 1,490,259 1.43% 27,009,000 544,748 0.883    Closed - End Fund - F...
   (JNJ)1 Year Chart         JNJ Johnson & Johnson 15 - $102.11 $74,862,000 762,105 1.43% 1,744,000 -36,217 0.028    Drug Manufacturers - ...
   (BRK.B)1 Year Chart         BRK.B Berkshire Hathaway B 16 - $128.37 $69,761,000 558,220 1.33% 1,428,000 -18,138 0.06    Property & Casualty I...
   (OMC)1 Year Chart         OMC Omnicom Group Inc 17 - $72.96 $69,352,000 955,260 1.32% -20,750,000 -256,274 0.342    Advertising Agencies
   (MTB)1 Year Chart         MTB M&T Bank Corp 18 - $122.68 $67,805,000 558,989 1.29% 247,000 -21,303 0.445    Domestic Regional Banks
   (MCRS)1 Year Chart         MCRS Micros Systems Inc 19 - $67.65 $65,548,000 1,238,398 1.25% -4,147,000 23,559 1.533    Technical & System So...
   (NSRGY)1 Year Chart         NSRGY NESTLE SA ADR 20 - $76.45 $63,553,000 844,890 1.21% -2,450,000 -52,006 0.248    N/A
   (USB)1 Year Chart         USB US Bancorp Delaware 21 - $42.57 $63,539,000 1,482,467 1.21% -383,000 -99,769 0.078    Domestic Regional Banks
   (VCSH)1 Year Chart         VCSH Vanguard Scottsdale Funds 22 - $80.18 $63,435,000 793,142 1.21% -7,728,000 -98,847 0.881    N/A
   (BND)1 Year Chart         BND Vanguard Total Bond Market ETF 23 - $82.15 $62,751,000 772,893 1.2% -2,305,000 -39,801 0.086    Closed - End Fund - E...
   (SLB)1 Year Chart         SLB Schlumberger Ltd 24 - $111.89 $61,269,000 628,398 1.17% 4,542,000 -1,131 0.047    Oil & Gas Equipment &...
   (VV)1 Year Chart         VV Vanguard Large Cap VIPERS 25 - $90.86 $57,826,000 672,242 1.1% 4,789,000 46,811 0.747    Closed - End Fund - E...
   (DHR)1 Year Chart         DHR Danaher Corp 26 - $75.21 $53,474,000 712,980 1.02% -3,451,000 -24,391 0.104    General Building Mate...
   (BAX)1 Year Chart         BAX Baxter International Inc 27 - $76.47 $53,247,000 723,660 1.01% 1,089,000 -26,276 0.131    Medical Instruments &...
   (VGT)1 Year Chart         VGT Vanguard I T VIPERS 28 - $99.27 $52,569,000 574,339 1% 26,967,000 288,415 0.638    Closed - End Fund - E...
   (PFE)1 Year Chart         PFE Pfizer Inc 29 - $30.10 $51,382,000 1,599,702 0.98% 1,605,000 -25,390 0.021    Drug Manufacturers - ...
   (JEC)1 Year Chart         JEC Jacobs Engineering Group Inc 30 - $53.94 $51,164,000 805,732 0.97% -2,479,000 -45,878 0.632    Heavy Construction
   (KMX)1 Year Chart         KMX CarMax Inc 31 - $49.94 $50,515,000 1,079,371 0.96% 11,200,000 243,238 0.476    Auto Dealerships
   (UTX)1 Year Chart         UTX United Technologies Corp 32 - $108.99 $50,281,000 430,339 0.96% 1,209,000 -870 0.047    Conglomerates
   (DISCK)1 Year Chart         DISCK Discovery Communications Inc 33 - $81.76 $48,819,000 633,517 0.93% 5,028,000 111,321 0.164    Entertainment - Diver...
   (COL)1 Year Chart         COL Rockwell Collins Inc 34 - $75.20 $48,693,000 611,185 0.93% 6,158,000 35,771 0.421    Aerospace/Defense Pro...
   (DEO)1 Year Chart         DEO Diageo Plc (ADR) 35 - $121.95 $48,143,000 386,415 0.92% 2,643,000 42,814 0.062    Beverage - Brewers
   (PKW)1 Year Chart         PKW PowerShares Buyback Achievers 36 - $44.93 $48,063,000 1,104,399 0.92% 158,000 -7,609 1.227    N/A
   (EBAY)1 Year Chart         EBAY eBay Inc 37 - $52.93 $47,629,000 862,222 0.91% -4,730,000 -92,104 0.067    Internet Software & S...
   (WRB)1 Year Chart         WRB WR Berkley Corporation 38 - $44.73 $47,085,000 1,131,312 0.9% 293,000 52,905 0.818    Property & Casualty I...
   (MMM)1 Year Chart         MMM 3M Co 39 - $145.53 $45,168,000 332,948 0.86% -11,612,000 -71,903 0.048    Conglomerates
   (MON)1 Year Chart         MON Monsanto Co 40 - $114.97 $43,300,000 380,592 0.82% -124,000 8,011 0.071    Specialty Chemicals
   (ROST)1 Year Chart         ROST Ross Stores Inc 41 - $63.95 $43,086,000 602,009 0.82% 10,662,000 169,290 0.263    Apparel Stores
   (ACGL)1 Year Chart         ACGL Arch Capital Group Ltd 42 - $54.72 $42,041,000 730,634 0.8% -5,834,000 -71,429 0.55    Property & Casualty I...
   (UPS)1 Year Chart         UPS United Parcel Service Inc 43 - $102.66 $41,552,000 426,701 0.79% -12,167,000 -84,519 0.044    AirDelivery & Freight...
   (COST)1 Year Chart         COST Costco Wholesale Corp 44 - $117.12 $40,350,000 361,302 0.77% 7,796,000 87,789 0.083    Discount, Variety Stores
   (CCK)1 Year Chart         CCK Crown Holdings Inc 45 - $47.96 $39,760,000 888,691 0.76% -1,450,000 -35,916 0.588    Packaging & Containers
   (MRK)1 Year Chart         MRK Merck & Co Inc 46 - $57.97 $39,702,000 699,346 0.76% -3,999,000 -173,796 0.023    Drug Manufacturers - ...
   (APA)1 Year Chart         APA Apache Corp 47 - $101.27 $39,392,000 474,888 0.75% 9,885,000 131,549 0.124    Independent Oil & Gas
   (AAPL)1 Year Chart         AAPL Apple Inc 48 - $99.02 $39,041,000 72,737 0.74% -5,107,000 -5,955 0.008    Personal Computers
   (XRAY)1 Year Chart         XRAY DENTSPLY International 49 - $47.19 $38,454,000 835,237 0.73% -3,017,000 -20,196 0.59    Medical Instruments &...
   (VCIT)1 Year Chart         VCIT Vanguard Intermediate-Term 50 - $86.54 $37,318,000 439,136 0.71% -7,262,000 -99,921 0.488    Closed - End Fund - Debt
   (BOND)1 Year Chart         BOND Pimco Total Return Exchange... 51 - $109.28 $37,220,000 348,961 0.71% 1,234,000 5,388 0.388    N/A
   (CVS)1 Year Chart         CVS CVS/Caremark Corp 52 - $78.38 $37,066,000 495,136 0.71% 2,180,000 7,695 0.039    Drug Stores
   (WFC)1 Year Chart         WFC Wells Fargo & Co 53 - $51.60 $36,865,000 741,148 0.7% 2,455,000 -16,777 0.014    Domestic Money Center...
   (BSV)1 Year Chart         BSV Vanguard Short-Term Bond 54 - $80.14 $36,821,000 459,744 0.7% -14,445,000 -181,647 0.051    Closed - End Fund - E...
   (VGK)1 Year Chart         VGK Vanguard European Stock VIPERS 55 - $58.82 $36,769,000 623,729 0.7% 17,049,000 288,360 0.069    Closed - End Fund - E...
   (VTV)1 Year Chart         VTV Vanguard Value VIPERS 56 - $82.07 $36,514,000 467,467 0.7% 2,208,000 18,372 0.126    Closed - End Fund - E...
   (JWN)1 Year Chart         JWN Nordstrom Inc 57 New $68.99 $35,705,000 571,744 0.68% 35,705,000 571,744 0.274    Apparel Stores
   (PCAR)1 Year Chart         PCAR Paccar Inc 58 - $64.81 $35,027,000 519,376 0.67% 13,054,000 148,020 0.146    Trucks & Other Vehicles
   (EXPD)1 Year Chart         EXPD Expeditors International of... 59 - $44.86 $34,581,000 872,598 0.66% -9,581,000 -125,414 0.412    AirDelivery & Freight...
   (TDG)1 Year Chart         TDG Transdigm Group Inc 60 - $171.15 $33,872,000 182,894 0.65% 3,387,000 -6,429 0.347    Aerospace/Defense Pro...
   (DVA)1 Year Chart         DVA Davita Healthcare Partners 61 New $71.75 $33,751,000 490,215 0.64% 33,751,000 490,215 0.23    Specialized Health Se...
   (NTRS)1 Year Chart         NTRS Northern Trust Corp 62 - $67.18 $33,730,000 514,493 0.64% 2,646,000 12,249 0.213    Domestic Regional Banks
   (VAR)1 Year Chart         VAR Varian Medical Systems Inc 63 - $83.30 $33,478,000 398,597 0.64% -7,087,000 -123,543 0.357    Medical Appliances & ...
   (LBTYK)1 Year Chart         LBTYK Liberty Global Inc 64 - $40.82 $33,377,000 819,873 0.64% -2,847,000 390,266 0.363    Telecom Services - Fo...
   (VZ)1 Year Chart         VZ Verizon Communications Inc 65 - $51.58 $33,221,000 698,354 0.63% 32,795,000 689,681 0.025    Telecom Services - Do...
   (LH)1 Year Chart         LH Laboratory Corp of America 66 - $105.72 $33,124,000 337,281 0.63% 1,068,000 -13,555 0.348    Medical Laboratories ...
   (PRGO)1 Year Chart         PRGO Perrigo Co 67 - $153.84 $32,905,000 212,758 0.63% -1,806,000 -13,432 0.229    Drug Related Products
   (TRV)1 Year Chart         TRV Travelers Companies Inc 68 - $91.88 $32,519,000 382,125 0.62% -3,995,000 -21,168 0.098    Property & Casualty I...
   (FDX)1 Year Chart         FDX Fedex Corp 69 - $149.53 $32,344,000 243,995 0.62% 1,290,000 28,000 0.077    AirDelivery & Freight...
   (GOOGL)1 Year Chart         GOOGL Google Inc 70 - $599.02 $61,398,000 55,090 0.58% -22,197,000 -39,308 0.004    Search Engines & Info...
   (BA)1 Year Chart         BA Boeing Co 71 - $123.06 $30,069,000 239,616 0.57% -1,124,000 11,077 0.032    Aerospace/Defense - M...
   (BRO)1 Year Chart         BRO Brown & Brown Inc 72 - $31.60 $29,845,000 970,256 0.57% -1,302,000 -21,992 0.679    Insurance Brokers
   (XOM)1 Year Chart         XOM Exxon Mobil Corp 73 - $104.37 $29,772,000 304,790 0.57% -1,799,000 -7,180 0.007    Integrated Oil & Gas
   (UNH)1 Year Chart         UNH Unitedhealth Group Inc 74 - $85.75 $28,850,000 351,867 0.55% 9,213,000 91,085 0.034    Health Care Plans
   (MDT)1 Year Chart         MDT Medtronic Inc 75 - $62.76 $28,764,000 467,398 0.55% 6,006,000 70,842 0.044    Medical Appliances & ...
   (TWX)1 Year Chart         TWX Time Warner Inc 76 - $85.24 $28,629,000 438,219 0.55% 2,649,000 65,580 0.046    Broadcasting - TV
   (CAM)1 Year Chart         CAM Cameron International Corp 77 New $73.96 $28,547,000 462,152 0.54% 28,547,000 462,152 0.188    Oil & Gas Equipment &...
   (INT)1 Year Chart         INT World Fuel Services Corp 78 - $47.59 $27,856,000 631,661 0.53% -551,000 -26,507 0.888    Basic Materials Whole...
   (IJR)1 Year Chart         IJR iShares Core S&P Small-Cap 79 - $107.92 $27,775,000 252,180 0.53% 24,863,000 225,498 0.036    Closed - End Fund - E...
   (SBH)1 Year Chart         SBH Sally Beauty Holdings Inc 80 - $24.40 $27,576,000 1,006,438 0.53% 314,000 104,624 0.549    Specialty Retail, Other
   (FAST)1 Year Chart         FAST Fastenal Co 81 New $45.01 $26,753,000 542,661 0.51% 26,753,000 542,661 0.184    Home Improvement Stores
   (WAB)1 Year Chart         WAB Westinghouse Air Brake Tech... 82 - $83.42 $26,281,000 339,110 0.5% 472,000 -8,393 0.352    Auto Parts
   (PM)1 Year Chart         PM Philip Morris International... 83 - $84.48 $25,168,000 307,413 0.48% -8,247,000 -76,098 0.017    Cigarettes & Other To...
   (AIG)1 Year Chart         AIG American International Grou... 84 - $53.95 $24,755,000 495,000 0.47% 1,782,000 45,000 0.028    Property & Casualty I...
   (APH)1 Year Chart         APH Amphenol Corp 85 - $97.61 $24,721,000 269,730 0.47% -590,000 -14,087 0.166    Diversified Electronics
   (BHI)1 Year Chart         BHI Baker Hughes Inc 86 - $72.64 $24,513,000 377,000 0.47% 12,461,000 158,900 0.086    Oil & Gas Equipment &...
   (IWR)1 Year Chart         IWR iShares Tr Rssll MidCap Indx 87 - $160.43 $24,207,000 156,419 0.46% -333,000 -7,205 0.049    Closed - End Fund - E...
   (BBBY)1 Year Chart         BBBY Bed Bath & Beyond Inc 88 - $62.29 $23,899,000 347,373 0.46% -4,677,000 -8,492 0.15    Home Furnishing Stores
   (ESV)1 Year Chart         ESV Ensco plc 89 - $52.50 $23,748,000 449,935 0.45% -15,694,000 -239,859 0.195    Oil & Gas Drilling & ...
   (BBT)1 Year Chart         BBT BB&T Corp 90 - $37.60 $23,291,000 579,811 0.44% -6,786,000 -226,110 0.083    Domestic Regional Banks
   (IJJ)1 Year Chart         IJJ iShares S&P MC 400/BARRA VL 91 - $124.32 $23,209,000 192,732 0.44% -2,484,000 -28,325 0.585    Closed - End Fund - E...
   (TECH)1 Year Chart         TECH Techne Corp 92 - $93.50 $21,558,000 252,526 0.41% -3,677,000 -14,033 0.68    Biotechnology
   (EFA)1 Year Chart         EFA iShares TR MSCI EAFE Indx FD 93 - $67.96 $21,256,000 316,315 0.4% -5,216,000 -78,227 0.035    Closed - End Fund - E...
   (OXY)1 Year Chart         OXY Occidental Petroleum Corp 94 - $99.82 $21,181,000 222,282 0.4% 2,899,000 30,046 0.027    Independent Oil & Gas
   (PG)1 Year Chart         PG Procter & Gamble Co 95 - $79.26 $20,733,000 257,235 0.39% 2,154,000 29,025 0.009    Cleaning Products
   (CVX)1 Year Chart         CVX Chevron Corp 96 - $133.24 $20,679,000 173,908 0.39% -24,383,000 -186,846 0.009    Integrated Oil & Gas
   (HD)1 Year Chart         HD Home Depot Inc 97 - $81.07 $20,339,000 257,039 0.39% -640,000 2,250 0.016    Home Improvement Stores
   (SDY)1 Year Chart         SDY streetTRACKS Series Trust -... 98 - $75.87 $20,182,000 274,293 0.38% 17,649,000 239,415 0.03    Closed - End Fund - E...
   (BK)1 Year Chart         BK Bank of New York Mellon Corp 99 - $39.48 $19,959,000 565,575 0.38% 75,000 -3,520 0.048    Domestic Money Center...
   (AMZN)1 Year Chart         AMZN Amazon.com Inc 100 - $320.41 $19,760,000 58,746 0.38% 1,355,000 12,593 0.013    Internet Software & S...

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